For Microsoft, media sharing is important. They've invested lots of money into their PlaysForSure initiative (while blatantly disregarding it in their own portable media player), a technology that uses certified Windows Media decoders and supports Windows Media DRM for Network Devices, to provide ubiquitous media access. In fact, such decoding is extensible: if you install the codec on both your computer and device and register the MIME type, can stream more than just Windows Media, JPGs and MP3s.

Microsoft has tried to make devices "just work" through technology and user interfaces to extend content throughout the home. Using Windows Media Player 11, you can share and browse shared media to and from other PlaysForSure devices. It also includes album art (if devices is validated by the WMDRM service) and metadata sharing.

This talk was geared toward device developers, and it shows that there's interest to expand the PlaysForSure device collection and get developers to create devices that are fun and usable and to comply with PFS 2.0 Requirements for Network Devices (and get certified).